Rosedale Farms

Case Study

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4200

4,200 tickets sold in 2024, enabling Rosedale Farms to deliver seamless and memorable experiences to attendees.

15

Rosedale Farms hosted 15 successful events, showcasing their commitment to quality and hospitality through unique farm-to-table experiences.

5

We received a 4/5 star rating, recognizing our outstanding service and commitment to a seamless event ticketing experience.

100

Achieved a perfect customer satisfaction score, supported by Yapsody’s real-time chat and email assistance.

About Rosedale Farms

Rosedale Farms & Vineyards is a fifth-generation family farm in Simsbury, Connecticut. Renowned for fresh produce, vibrant flowers, and fine wines, the farm also excels in hosting unique events like the Max Chef to Farm series. These events celebrate local culinary artistry, pairing Rosedale’s homegrown ingredients with gourmet creations.

In 2024, Rosedale Farms transitioned from Eventbrite to Yapsody’s event ticketing platform, embracing a cost-effective, feature-rich solution tailored to their needs.

CHALLENGES: High Fees and Personalizing Attendee Experiences

Before switching to Yapsody, Rosedale Farms faced significant challenges:

1. High Fees

Eventbrite’s pricing structure significantly impacted profitability, making it harder to allocate resources for improving event experiences.

2. Custom Data Collection

Gathering attendee-specific details, such as dietary preferences and food restrictions, was cumbersome and lacked an integrated solution during ticket purchases.

3. Efficient Event Management

Managing a high volume of events while maintaining exceptional customer satisfaction requires a user-friendly, comprehensive event management system.

SOLUTION: Yapsody’s Tailored Approach

Yapsody addressed Rosedale Farms’ challenges with a customized solution:

1. Farm Fresh Tix Discount

Special pricing for farm [flat 40% off] events reduced ticketing fees, boosting profitability.

2. YapSurvey

This feature streamlined the collection of dietary preferences during ticket purchases, ensuring personalized experiences for attendees.

3. Comprehensive Support

Live chat assistance and in-depth demo sessions empowered Rosedale Farms to maximize Yapsody’s platform capabilities.

EVENT HIGHLIGHTS: Engaging the Community

Since adopting Yapsody, Rosedale Farms successfully organized diverse and well-received events, including:

  • Max Olé: Tacos & Tequila
  • Father’s Day Festival on the Farm
  • Sustainable Seafood
  • Taste of Max – A Chef’s Collaboration Event
  • Max’s Oyster Festival
  • Max’s New England Lobster Fest – Summer Edition

These events showcased Rosedale Farms’ dedication to quality, innovation, and hospitality.

COLLABORATION & SUPPORT: A Seamless Partnership

Rosedale Farms’ journey with Yapsody was marked by close collaboration and continuous improvement:

1. Sales Demo & Onboarding

The Customer Success Team provided detailed demos, ensuring a smooth onboarding experience.

2. Live Chat Support

Real-time solutions to queries enhanced user confidence and operational efficiency.

3. Regular Feedback Sessions

Yapsody continuously improved features based on Rosedale Farms’ evolving needs.

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RESULTS: Operational Efficiency & Enhanced Profitability

Switching to Yapsody enabled Rosedale Farms to:

  • Streamline event management through advanced features like YapSurvey.
  • Enhance attendee satisfaction with personalized experiences.
  • Boost profitability by significantly reducing ticketing costs.

"Yapsody made managing our events a lot easier. Their platform is simple to use and their customer service is always helpful. I'd recommend them to anyone planning an event."

THEIR EXPERIENCE: Thriving with Yapsody

By adopting Yapsody’s innovative ticketing solutions, Rosedale Farms delivered high-quality events while reducing operational costs. Their collaboration with Yapsody exemplifies the impact of tailored event management tools in driving success and fostering community engagement.

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